Abigail Reckard logo

Services

Services & Pricing

Everything your business needs to look established, consistent, and worth choosing — priced clearly, so you know exactly where to start.

Final pricing depends on project scope, complexity, and additional requirements — every quote is tailored to your project.

01 · Starting at $650

Brand Essentials

A professional brand foundation designed to help your business look consistent, recognizable, and ready to grow — one clear visual system for everywhere your customers find you.

  • Brand discovery questionnaire
  • Creative direction & mood board
  • Primary logo
  • Secondary logo variation
  • Brand icon or submark
  • Color palette & typography selection
  • Quick Brand Guide (1–3 pages — a quick reference, not a comprehensive guidelines document)
  • Final logo files
  • Two rounds of revisions

02 · Starting at $1,500

Complete Brand Identity

Most complete

A complete visual identity designed to bring consistency and personality to your business across every platform and marketing material — the full picture, from strategy to launch.

  • Everything in Brand Essentials, plus:
  • Expanded brand discovery
  • Custom graphic elements
  • Brand patterns or textures
  • Comprehensive brand guidelines
  • Social media profile graphics
  • Three editable social media templates
  • Business card design
  • Brand application mockups
  • Brand launch checklist

03 · Starting at $500

Website Design

Professional, responsive websites designed to showcase your business, communicate your services, and make it easy for customers to connect with you.

Starting package includes

Additional pages, e-commerce functionality, advanced integrations, and complex custom features are quoted separately.

  • Up to 3 pages
  • Custom visual styling
  • Mobile-responsive design
  • Contact form integration
  • Basic on-page SEO
  • Social media links
  • Image optimization
  • Website launch assistance

Website updates & maintenance

Client-Managed

$0/month service fee

You manage your own website updates and ongoing platform costs.

Basic Maintenance

$50/month

Routine checks and up to 30 minutes of minor content updates per month.

Website Care

$100/month

Routine checks and up to 1 hour of content updates per month.

Hosting, domains, and third-party subscriptions are separate unless specifically included. The Client-Managed option means you handle updates yourself — it doesn't include hosting.

04 · Custom Pricing

Marketing Design

From print materials to digital graphics, I create professional marketing designs that help your business maintain a consistent visual identity.

"Every project is different. Let's discuss what you need and create a quote that fits your project."

Print design

  • Business cards
  • Flyers
  • Brochures
  • Posters
  • Signage
  • Vehicle graphics
  • Menus
  • Packaging and labels

Digital design

  • Social media graphics
  • Digital advertisements
  • Website banners
  • Presentations
  • Email graphics
  • Promotional materials

What if I only need one thing?

Not every project needs a full package.

Whether you need a single logo, a business card, a flyer, or something completely different, I'm happy to discuss individual design projects.

Tell me what you have in mind, and we can figure out the scope and pricing together.

How it works

The process

01

Discover

We talk about your business, your goals, and what you need. I research your market and competitors so the design is built on strategy, not guesswork.

02

Design

I develop a strategic creative direction, present it with the thinking behind it, and refine it with you until every detail feels right.

03

Launch

You receive polished, ready-to-use files and guidelines — everything you need to show up consistently, in print and online.

Not sure what you need?

Tell me about your business and I'll recommend the right starting point and send a custom quote.