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Classy Cocktails

Cocktail Book + Mixer Label Design

A cocktail recipe book and handcrafted mixer label built as one system — elevated but still fun and approachable, with clean layouts, strong type, and big bold visuals that carry from the book to the bottle.

EditorialPackaging

Academic project, created during design studies.

The challenge

Designing a cookbook that feels elevated and classy without losing its sense of fun — and carrying that same personality onto a product label so the book and the mixer read as one brand.

The solution

Bold hand-lettered type and saturated, graphic cocktail imagery. Each spread pairs a full-color recipe page with a clean ingredients-and-directions layout, and the mixer label borrows the same artwork and palette so the bottle and the book feel like one family.

Deliverables

  • Cookbook cover
  • Interior spreads
  • Mixer label + hang tag
Classy Cocktails book open to the Raspberry Hibiscus Ruby Margarita spread

On the bar

Classy Cocktails hardcover standing on a bar beside a cocktail
Simple Pineapple handcrafted cocktail mixer bottle with Classy Cocktails hang tag

Inside the book

Classy Cocktails book open to the Classic Piña Colada spreadBrown Sugar Espresso Martini book spread with ingredients and directionsRoyal Hawaiian Mai Tai book spread with ingredients and directions

Next project

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