A complete identity and marketing system for a logistics company, including a primary logo, horizontal lockup with the tagline "Delivering a Higher Standard," and a "D" monogram submark with a road built into the letterform.
Logo SuiteWebsiteMarketingCollateral
The challenge
A growing logistics company whose materials didn't reflect the professional, high-standard service they actually deliver.
The solution
A full identity system — primary logo, horizontal lockup, and a "D" monogram with a road built into the letterform — rolled out across a website and marketing collateral so every touchpoint says "Delivering a Higher Standard."
Deliverables
- Primary logo & submarks
- Website design
- Marketing collateral
- Brand guidelines
Where it started
Sketches & roughs
Final logos
In the world
Next project
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